Sustainable Fashion in Israel – Why Buy and Sell Secondhand
The fashion industry and the environment
The fashion industry is one of the world's biggest polluters – responsible for 10% of global carbon emissions. In Israel, about 20 kg of textiles per person are thrown away each year. Buying secondhand reduces demand for new production and extends the life of clothing.
Benefits of buying secondhand
Cost savings: secondhand clothes cost 70-80% less than new. Uniqueness: you'll find items that are no longer available. Quality: designer clothes at a fraction of the price. Environmental impact: every secondhand purchase saves water, energy and waste.
How to get started
Start with one item – you'll see how easy it is. On Swapo you can filter by brand, size, color and price to find exactly what you're looking for. Selling is easy too – photograph, describe, and sell within minutes.
Israel's green fashion community
More and more Israelis are embracing the approach of re-buying and selling clothes they no longer use. Facebook communities, swap groups and platforms like Swapo make it easy to turn this approach into an accessible lifestyle.